Sergio Pininfarina, one of the most famous automotive designers of the 20th century, may have passed away last July, but his spirit continues to live on through the company founded by his father, Battista "Pinin" Farina (later Battista Pininfarina), in Cambiano, Italy, in 1930.
To honor his memory, Pininfarina S.p.A. has prepared a special concept model named "SERGIO" for the upcoming 2013 Geneva Motor Show in early March.
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