Roewe Unwraps New 950 Flagship Sedan Based on the Buick LaCrosse at the Beijing Motor Show

Roewe, the Chinese brand that was formed from the leftovers of Rover after the British company collapsed in 2005 has now turned to General Motors for help in creating its new flagship sedan model.

At the 2012 Beijing International Automotive Exhibition, Roewe celebrated the world premiere of the new 950 that borrows the platform and running gear of the current generation Buick LaCrosse, which is also sold in China.

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Roewe Presents New Flagship 950 Sedan for the Chinese Market Based on the Buick LaCrosse

Roewe is a new brand that was born from the ashes of Rover after its parent company and one of China's largest automakers, SAIC, acquired the rights to the British firm's platforms and powertrains but not its brand name in 2007.

Up until now, the Chinese automaker's largest model was the 750, which is a rebadged Rover 75 sedan. This week, Roewe pulled the wraps off a new flagship sedan, this time based on the Buick LaCrosse, which uses GM's Epsilon II platform.

The two cars share similar dimensions with the 950 measuring 4,996mm long (196.7-in), 1,857mm (73.1-in.) wide, and 1,502mm (59.1-in.) tall with a wheelbase of 2,837mm (111.7-in).

Roewe said that the 950 will launch with two engines, a 2.4-liter four-cylinder petrol and a 3.0-liter V6 with direct injection, which as you may have already guessed, are sourced from GM and the LaCrosse.

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