When it comes to quality, Chrysler isn’t the first car brand that comes to mind. However, in recent years, the U.S. automaker says it has improved quality and closed the gap between its vehicles and those of Japanese automakers. In fact, Chrysler’s quality chief says the gap has become so small that it no longer should matter to consumers.
"We still benchmark Toyota," Doug Betts, Chrysler's senior vice president of quality, told Automotive News in an interview. "Toyota's very good at reliability. I believe that we have gotten close enough on reliability to Toyota that it shouldn't be a reason for somebody not to buy our cars."
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