Video Walkaround of IED's Alfa Romeo Gloria Sports Sedan

If we are to believe the design minds at the Istituto Europeo di Design of Turin (IED Turin for short), the Gloria concept is everything that North American and Asian consumers want from a modern Alfa Romeo sports sedan.

We'll leave that for you to decide after you take a look at the following walk-around video of the Gloria concept shot from IED Turin's Geneva Motor Show booth, courtesy of AutoMotorunSport magazine.

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IED's Alfa Romeo Gloria is a Concept for a Sporty Looking Sedan

As far as static concept cars go, there is only one thing they have to do, and do well: look good and attract attention, in order to consolidate a particular brand's image.

One such example is the Instituto Europeo Di Design or IED-designed Alfa Romeo Gloria Concept, which was revealed today at the Geneva Motor Show. It shows a possible future styling direction for a sleek sedan with coupe-inspired lines.

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Alfa Romeo Gloria Concept is an Audi A5 Sportback-Sized Sports Sedan, Debuts in Geneva

The second most problematic child in the Fiat-Chrysler Group after Lancia, is also the one with the greatest prospects for future growth – just as long as the Italians get their cards right and finally begin investing in products.

Of course, we're talking about Alfa Romeo, which is trying to tell the world that it's slowly getting back on its feet with the presentation of a new concept model for a sharply styled sports sedan that will join the highly-anticipated production version of the 4C mid-engine coupe at next month's Geneva Auto Salon.

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